How to Brand Your Short Links with Custom Domains
Published December 25, 2025 by urlshrinkify Team
How to Brand Your Short Links with Custom Domains
Category: Advanced Features | Read Time: 5 Minutes
When you share a link, you are sharing your brand's reputation.
If you use a generic shortener, your audience sees bit.ly/3xY7z or tinyurl.com/a9B2c. These links function fine, but they don't build brand equity. In fact, they can sometimes look like spam.
The solution? **Custom Domains**.
Instead of a generic URL, imagine sharing links.mybrand.com/sale or go.mybrand.com/newsletter. With urlshrinkify, you can bring your own domain to our platform and create fully white-labeled links.
The 34% Click-Through Bonus
Data consistently shows that branded links outperform generic ones. Why?
1. Instant Trust
Users can see the brand name in the link itself. They know exactly who is sending them to the destination, which reduces the fear of phishing or malware.
2. Brand Consistency
Your marketing materials—from emails to social bios—should look uniform. A custom short domain acts as an extension of your main website.
How Custom Domains Work
It sounds technical, but the concept is simple. You "point" a domain you own to our servers. We handle the heavy lifting (redirecting, tracking, and analytics) while your users only ever see your domain name.
Step 1: Choose Your Subdomain
Most brands use a short subdomain of their main website. Popular choices include:
links.yourbrand.comgo.yourbrand.comclick.yourbrand.com
Alternatively, you can buy a dedicated "short domain" (like we did with usfy.us!).
Step 2: Update Your DNS
Log in to where you bought your domain (like GoDaddy or Namecheap) and create a CNAME Record that points to our server.
Step 3: Create Your Link
Once connected, head to the urlshrinkify homepage. In the Advanced Options, simply enter your custom domain in the "Custom Domain" field along with your destination URL.
Real-World Examples
Big brands have been doing this for years. Now, you can too.
- New York Times: Uses
nyti.ms - YouTube: Uses
youtu.be - LinkedIn: Uses
lnkd.in
By using your own custom domain on urlshrinkify, you are signaling to your audience that you are a serious, professional business.
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Stop advertising for other link shorteners. Start advertising for yourself. Connect your domain today and take full control of your brand assets.
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